A proven expert in this field told me and others in a meeting that if profits on a project weren't guaranteed to exceed 5 times the development cost, the earlier you cancelled the project the better so you could find something better to develop. Guy's name was David Packard and that rule worked very well whilst he, Bill Hewlett and John Young ran the company.The way I see it is that research and development expenses have a guaranteed short-term loss with the possibility of a long-term gain while cancelling research and development has a guaranteed short-term gain with the possibility of a long-term loss. On the other hand, the definition of a technology company is one for which cancelling research and development guarantees a long-term loss,
Statistics: Posted by MikeDB — Fri Sep 19, 2025 6:50 pm